Claudio Toyama is founder and Chief Experience Strategist at Equilibrio Inc. Ltd., a Stakeholder Experience consultancy based in London and São Paulo.

He has more than fourteen years’ experience in reputation management and customer insight.

Before setting up Equilibrio Inc. Ltd., Claudio worked in London, São Paulo and Yokohama for a number of companies involved in reputation management and research-based consultancy.

He was head of research at Survey.com Europe, head of quantitative research at Netpoll, and senior consultant in new media research and evaluation at Shandwick Interactive, among other senior roles.

As well as an MA in interactive multimedia from the London College of Communication (London Institute), he has a degree in business administration and postgraduate degrees in communication studies, graphic design, and marketing.